With 25+ years as a copywriter and content strategist, I specialize in transforming complex ideas into compelling narratives that move audiences and drive results. I've crafted copy for global CX providers, healthcare innovators, tech disruptors, and everything in between. My strength lies in distilling information into clear, confident, and engaging content that delivers—across industries, formats, and tones.
Lead Copywriter
Lead Copywriter and Strategist
"Alexandra is a genius with words. She turned dense product info into messaging that sings: on-brand, compelling, and effective."
— Marketing Director, SaaS Company
"We needed a full website rewrite, fast. Alex delivered not only speed, but quality that captured our voice better than we could ourselves."
— CEO, Healthcare Services
"Strategic, fast, and fun to work with. Our case studies finally tell the real story, and they're actually interesting now."
— Head of Content, Tech Firm
"Alex has the rare ability to take a mess of source material and find the perfect throughline. She makes everything sharper."
— Creative Director, Global CX Provider